McDonald's to launch voucher app
McDonald's plans to launch a mobile app focused on coupons across its European markets, according to Marketing Week
. The app will feature constantly-updated, exclusive deals, such as a Bic Mac and medium fries for £1.99.
The app can be seen as McDonald's latest effort to improve its appeal to young and aspirational demogaphics, who are increasingly interested in newer fast food and fast casual concepts.
T.G.I. Friday's reports sales and profit growth
Casual US chain, T.G.I. Friday's, reports turnover increased by 13% to £166.8 million and pre-tax profit by 8% to £11.8 million in the year to 30 December 2013. The company opened five new UK sites during the period.
T.G.I. Friday's enjoys buoyant success in the UK, with impressive weekly sales fuelled by a lively bar and a food offering strongly associated with celebratory occasions. As reported in our outlet forecasts for 2014, found in the Reports & Analysis section, the company plans to open seven UK sites this year.
All Bar One opens first airport site
M&B's Bar restaurant chain, All Bar One, has opened its first airport site, at Birmingham Airport. The opening follows the brand's transport hub debut last year, in London's Euston station. The airport restaurant also features the first Espresso All Bar One, a food-to-go service connected to the main restaurant serving coffee, sandwiches and boxed meals.
M&B placed All Bar One on the expansion trail again last year after a few years of no new openings. With its mix of cosmopolitan food and drinks, All Bar One is a great fit for an airport environment, and the Espresso concept could be rolled out throughout UK transport hubs.
Prezzo turnover and profits up
Prezzo Group, which owns the Prezzo, Chimichanga and Cleaver brands, reports that turnover grew 15% to £166.5 million and pre-tax profit 11% to £20.4 million in the year to 29 December 2013. The group opened a net 27 new sites during the period.
Prezzo Group has gone from strength to strength in the past few years, on the back of a reliable, customisable and strong value-for-money offer, as well as the management's experience in securing new sites. 2013 saw the launch of new premium chicken and ribs concept, Cleaver, which Allegra expects to expand rapidly in urban centres across the country.
Harry Ramsden's launches new menu with broader offering
Fish and chips chain, Harry Ramsden's, has revealed a new summer menu with many new additions. These include grilled chicken, served with either piri piri or hickory BBQ sauce, and vegetarian options such as a halloumi salad and vegetarian lasagne. There are also new burger options, including pulled pork and falafel.
The new items, such as pulled pork and piri piri chicken, tap into various industry trends, and extend the brand's offer far beyond its core product, fish and chips. Harry Ramsden's has rationalised its estate in recent years, but new franchisee deals and a refreshed menu should help the brand regain momentum.